International Bottled Water Association | NEWS RELEASE | May 31, 2018
The start of 2018 Hurricane Season is a timely reminder to get prepared
Alexandria, VA– As we head into the 2018 Hurricane Season, the International Bottled Water Association (IBWA) is advising consumers to take stock of their emergency preparedness kits and ensure they have enough drinking water to support their needs in case of an emergency. Hurricane season begins on June 1 and runs through November 30.
The Federal Emergency Management Agency (FEMA) recommends storing at least 1 gallon of water per person, per day for at least three days. In addition, FEMA advises that the safest, most reliable emergency drinking water is commercially purchased bottled water, which should be stored in the sealed original container in a cool, dark place.
“The beginning of June is an ideal time for people to pause and take stock by reassessing their hurricane kits and emergency plans, and update as necessary,” says Jill Culora, IBWA vice president of communications. “Being ready in advance of a storm threat means stocking up on emergency supplies, such as non-perishable food, drinking water, batteries, and other items, in sufficient quantities that will last at least 72 hours.”
“IBWA understands that consumers must have access to safe, clean drinking water during emergency situations,” says Culora. “Smart planning and preparations for one’s water needs in advance of an emergency can make a big difference in the ability to get through and recover.”
“Storing bottled water is a safe and convenient way to ensure that people have an adequate supply of water available,” says Culora.
During an emergency, tap water can become contaminated for many reasons—from a power outage or a pipe breach. When this occurs, bottled water becomes a vital and reliable source of safe drinking water.
Year after year the bottled water industry has always been at the forefront of relief efforts during natural disasters, delivering millions of gallons of bottled water to those in need.
“Bottled water companies are only able to respond quickly with bottled water supplies during and after natural disasters because the industry is strong and viable throughout the year,” says Culora.
“With hurricanes Harvey, Irma and Maria fresh in our memories, the prediction for the 2018 hurricane season is more storms than average.”
Watch: “Bottled water: it’s there when you need it, ” a video that highlights bottled water’s role in times of emergencies or natural disasters.
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Media Contact:
Jill Culora
703-647-4609
[email protected]
The International Bottled Water Association (IBWA) is the authoritative source of information about all types of bottled waters, including spring, mineral, purified, artesian, and sparkling. Founded in 1958, IBWA’s membership includes U.S. and international bottlers, distributors and suppliers. IBWA is committed to working with the U.S. Food and Drug Administration (FDA), which regulates bottled water as a packaged food product, to set comprehensive and stringent standards for safe, high-quality bottled water products.
In addition to FDA regulations, IBWA member bottlers must adhere to the IBWA Bottled Water Code of Practice, which mandates additional standards and practices that in some cases are more stringent than federal and state regulations. A key feature of the IBWA Bottled Water Code of Practice is a mandatory annual plant inspection by an independent, third-party organization.
IBWA is proud to be a partner with Keep America Beautiful and a supporter of Drink Up, an initiative of former First Lady Michelle Obama and the Partnership for a Healthier America (PHA), which encourages Americans to drink more water more often – whether from the tap, a filter, or in a bottle. Choosing water is always the healthy choice.